Friday, October 23, 2009

Superiority, Irony, and Ridicule: the human condition

Beaverton has more Starbucks than any other place I have ever personally seen. Not coffee shops, in total: Ellensburg and Seattle have a lot- heck, Ellensburg has more coffee shops per capita than Seattle, but they are different kinds of coffee shops: Tully's, Seattle's Best, yes, Starbucks, and many and varied independents. Not only Starbucks.

Beaverton has more Starbucks locations than anywhere else I have been. And it's amazing, because Beaverton is topped to the gills up on Portland superiority, being green, being family-friendly, being gung-ho independent retailer and organic food and up with the small business and down with big box stores (except Target, they like Target) and save the environment, piled heaping high with upper-middle-class superiority, all of them feeling secure in how much better and kinder and more enlightened a people they are than anyone anywhere else (especially Seattle)...

...in a Starbucks. Somehow, I think very little else could so accurately sum up modern mainstream altruism.

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